New store section. Look for more goodies here in the near future.

SUPER RAD custom bike show / party hosted by LA Brakeless this Saturday 7/25. Can’t wait to see what the Seventh Letter Crew has put together for this one!

Swank One has been documenting TRAFIK’s shoots since day one with beautiful photos of featured riders and behind the scenes with the film crew. See the TRAFIK photo set on Flickr here.

A big Thank You to TRAFIK’s sponsors for providing the great products for our 1st and 2nd place gift bags. Prizes included hip-bags from CHROME, hats and tube pads from YANCOPADS, track grips from ALL-CITY CYCLES, hubs and chain guards from MILWAUKEE BIKES, lights and gloves from KNOG, chain lube from WHITE LIGHTNING, custom T’s from CADENCE, and a one-of-a-kind “Malliot jaune” from the guys at TRAFIK, designed by SWANK ONE.

getting critiqued by bike snob nyc is the most flattering nod in the blogsphere. he has the unique ability to create a gnosis with just a few strokes of his keyboard.

We’re happy to hear Team Ride Slow Oakland had a great time visiting LA last weekend. With an impressive 4th place finish in the race, I hope LA heads to the Bay to rep like you all did on Sunday. Thanks for the mention. MacaBlog