Pedal Fest Wrap-up




Pedal Fest went down this past weekend at Space 15 Twenty in Hollywood. It was a full day of awesome races, music, beer and fun thrown by .Elohssa and TRAFIK. Below is an IG video from “@carlosfx12″ showing the final Gold Sprint between Youngster and Raul. The homie Raul ended up taking it and won himself a new THRONE Supreme-Lo frame and fork while Youngster walked away with a Boombotix Rex wireless speaker. Thanks to our awesome sponsors for the dope prizes!

The festivities started out at Space 15 Twenty with a 25 mile Checkpoint Race through and around the hectic streets of Los Angeles. Checkpoints took riders as far as North Hollywood, Santa Monica area, and even the Kush-Town meetup was featured as one of the stops.

By the time the racers were rolling back to the finishing line the beer was flowing, the party was kickin off, and everybody was getting ready for the Goldsprints! This was a head to head cycle race to see who could spin the fastest on stationary bikes. The swarming crowd cheered on as the giant screen behind the racers projected their live digital race.

A lot of new racers and spectators came out to the heart of Hollywood to enjoy this unique event. It was a huge success and we glad so many people came out to join in the fun! Special thanks for the live music by Ache Hz, Thesis and Eric Payton, Evan Roman, and to Box of Beats for the laying down those sick beats that kept our Goldsprints all hyped up!

Thanks to all our sponsors for helping make Pedal Fest such a huge success, especially City Grounds for supplying the GoldSprints. We are already talking about throwing another one this summer. Down? Stay tuned. See all the photos on our FLICKR PAGE TRAFIKPIX HERE!

Thanks to:  GKbicyclesThrone CyclesThe Heavy PedalState BicycleVolerBoombotixErgon BikesBernEmortalPBREmblem BicyclesWhite Lightning, City Grounds

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TRAFIK & .elohssa are proud to bring you the biggest cycling event of the new year(so far) and it’s going down this Saturday! It’s going to be a full day of cycling, music, beer and friends so check it out…

We couldn’t have picked a better venue for Pedal Fest, there is going to beer, food and plenty of stuff to do if you’re not racing! Space15twenty is a really cool art space in Hollywood home to Urban Outfitters, pop-up shops, a gallery and a great performance space.

First event for racers will be a multiple CHECKPOINT RACE with fixed and road competing together. But for those who are not down to fight traffic & win the glory of the CHECKPOINT RACE, you can still show your skills during the GOLD SPRINTS which will be starting after the checkpoint race.

Don’t forget to come out for the fun and bring your friends because this will be much more than just a race. We hope to see you at Peddle Fest this Saturday 1/18, this is going to be one hell of a party!
Thanks for the “Like” and “Share”!

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We had the chance to meet the inventor of Zackees and get hooked up with a pair of gloves to test on the streets of LA.
If you want to be an early-adopter and get a pair for yourself, the only way is to head over to their Kickstarter page and donate to the project. There is only a week left!

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Before the year ends, we would like to highlight some great organizations that are doing good things for the cycling community. This year, TRAFIK donated a box of our most popular items including a case of our SUGIMON ATTACK Burner Bottles to both these organizations for use in upcoming events and promotions. Please check out their pages and support them as well!

Ride 2 Recovery
Based in Southern California, Ride 2 Recovery uses cycling to help injured Veterans to recover from both visible and not visible injures. Ride 2 Recovery custom adapts bikes to work around the individual Veteran’s disability and puts on Challenge rides where the Veterans ride 350-500 miles over 5-7 days. Go LIKE them on Facebook and check out some of the custom builds they have helped put together for injured veterans. A very worthy organization in our opinion.

GO Bike Buffalo
We decided to go East Coast with our 2nd non-profit. We’ve spent some years in Buffalo, NY and the cycling scene there was zero to none. However, in the last few years a grassroots organization, Go Bike Buffalo, has sprouted up and is bringing cycling into the mainstream, even in a city that is covered with snow for most of the year.

Buffalo, NY is the 14th ranked US city for bicycle commuting and was recently awarded a Bronze Medal by the League of American Bicyclists as a Bicycle Friendly Community. Much of this is because of the constant advocacy efforts and community programs taken on by Go Bike Buffalo. There still is a long way to go, but the change in culture has been amazing so far. There are now miles of new bike paths in the city with more being added each year, a community bicycle co-op to teach people how to repair their rides, and group rides are on the rise. If bicycle culture is beginning to thrive in a snowy city like Buffalo, it can thrive anywhere. We are happy to support this organization that has a bright future. Check them out on FACEBOOK.

There are lots of great cycling organizations out there and we urge you to support your local groups that are working to make cycling a viable lifestyle and transportation option. Have a Happy New Year!

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Merry Fixedmas!




Merry Christmas from the TRAFIK Crew! Let’s hope Santa gave you that new frame you wanted. We’re just kicking back, sippin’ on some gin, waiting for Santa to come through with the Dura-Ace hubs.

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This Sunday, Kushtown Society and Willo have teamed up with a bunch of awesome sponsors to throw the last great fixed gear race of 2013! The KUSTOWN HOLIDAY SCRATCH RACE! SUNDAY, DECEMBER 22nd! TOMORROW! 8PM.

This is a unique race, the first time we’ve heard of a scratch race being thrown in the street and not in a velo. Basically, the entire group of racers circle around Shatto park in K-town, the last person to cross the finish line on each lap is eliminated. So if there are 50 racers, they will be doing 50 laps, until the last man (or woman) is left standing. This is a thinking man’s race, you don’t have to beat everyone, just don’t be last. Oh, and FIXED GEAR ONLY! Sorry roadies.

This is going to be an ill holiday event, with premium lap give-a-ways, spectators prizes, high-grade THC, yo momma, Latino Santa, and tons of other surprises.

Kushtown is asking for a $10 donation to race in order to support the medical bills of local racer Edgar “Willo” Juarez, who was involved in an accident in 2013 and is still paying. If you don’t have the funds, that cool, no one will be turned away.

Thanks to all the sponsors who made this event possible:

Unknown Bike Company
El Maestro Bicycle Shop
God & Famous
Fix Fixie
The Seventh Letter
Swiftwick Socks
elohssa cycling
Bern Unlimited
Ergon International
Crank La Clothing

See you all at 8pm tomorrow!

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